US Marketing Lead
- Full-time
Company Description
At Jellyfish, we believe in the power of diverse perspectives and inclusive collaboration. We welcome individuals who excel in collaborative, varied teams and value the unique contributions that each person brings to the table.
Jellyfish is a global digital marketing agency; a unique fusion of tech enthusiasts, creative minds, and media and data experts all united to empower our clients along their digital journey. Our commitment to embracing diverse perspectives fuels our innovation and strategies that reinvent media activation, and create influential stories for our global clients and their customers. Join us in shaping a future where business growth and personal fulfilment go hand in hand.
Job Description
We are looking for a US marketing lead to join our US Leadership team and lead Jellyfish awareness. Reporting to our US Managing Director, you will enhance the visibility of Jellyfish, applying all of our resources. There is already so much to offer at Jellyfish between amazing clients, industry-leading talent and expertise and internal creative capabilities, we are looking for the right marketing mind who can use all of it into positive results. This role is critical to our business strategy, overseeing the US Marketing strategy and implementation.
This is a hybrid role based in our New York City office(s). The salary range for this position based on experience is $110,000-200,000 USD annual.
Responsibilities:
Strategic Marketing Leadership
- Public Relations (PR): Cultivate media relationships to amplify our story.
- Thought Leadership: Oversee the creation of compelling POVs and white papers.
- Develop a marketing strategy for Jellyfish in the US, focusing on growth, expansion, and increased market reach.
- Identify and maximize opportunities in main areas, including:
- Social Media Campaigns: Promote awareness and engagement through social projects.
- Events and Speaking Engagements: Position Jellyfish as an industry expert.
- Awards and Case Studies: Showcase successes and new ideas.
- Market Materials: Oversee the production of collateral.
Content Creation & Campaign Management
- Develop internal relationships to best identify talent and campaigns worthy of press and awards
- Direct and implement strategic marketing plans and projects
- Monitor industry trends and competitor activities in the Media/Creative space, translating insights into relevant strategies that maintain our competitive edge.
- Ensure campaigns are data-driven, using analytics to optimize performance and achieve measurable results.
- Analyze the performance of marketing efforts, preparing regular reports with important metrics, relevant insights, and opportunities for improvement.
Relationship Building & Representation
- Build internal relationships to identify talent, campaigns, and innovations worthy of external promotion.
- Represent and recommend Jellyfish and our offerings to prospective media and at industry events through face-to-face meetings, phone calls, emails, and social media.
- Expand Jellyfish's professional network by building relationships with clients, partners, and industry influencers.
Qualifications
- 8+ years of experience leading Marketing within the Advertising space
- Experience developing integrated marketing strategies.
- Connected with main publications, media outlets and event organizers
- Build working relationships with multiple teams servicing multiple industries, a broad variety of clients, and partners.
- Experience effectively negotiating, presenting ideas, and building relationships with partners at all levels.
- An understanding of business dynamics, market trends, and industry landscapes across the digital marketing ecosystem.
- Experience building and networking skills to establish and maintain relationships with clients, partners, and industry professionals.
Additional Information
Join Jellyfish and experience a workplace where we prioritize your growth, celebrate your contributions, and empower you to tailor your work environment to suit your needs.
💰 Reward: You'll receive a loyalty salary increase on your Jellyfish anniversary and 401k retirement plan.
🏥 Healthcare plans: Have peace of mind with our healthcare, vision and dental insurance, plus short and long-term disability and life cover.
💫 Custom Work Environment: Work remotely for up to 60% of your days and shape your day between 8am. and 6:30pm with flexible working hours.
📈 Growth, Your Way: Grow your career with one paid day each month for self-development and access to LinkedIn Learning with unlimited online courses.
👪 Family Support: Enjoy 14 weeks of paid leave for primary caregivers and 4 weeks of paid leave for secondary caregivers.
All your information will be kept confidential according to Equal Employment Opportunity (EEO) guidelines.
Unfortunately, there has been an increase in fake recruiters impersonating Jellyfish and unlawfully using our brand name. If you are unsure if an email with a job offer you have received is genuinely from Jellyfish, or if you suspect any fraudulent activity, please report it to [email protected].
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