Manager, Performance Marketing
- Full-time
- Business Segment: Business & Commercial Banking
Company Description
Standard Bank Group is a leading Africa-focused financial services group, and an innovative player on the global stage, that offers a variety of career-enhancing opportunities – plus the chance to work alongside some of the sector’s most talented, motivated professionals. Our clients range from individuals, to businesses of all sizes, high net worth families and large multinational corporates and institutions. We’re passionate about creating growth in Africa. Bringing true, meaningful value to our clients and the communities we serve and creating a real sense of purpose for you.
Job Description
To lead and drive the conceptualisation and implementation of strategically aligned eCommerce marketing campaigns in order to achieve eCommerce targets and KPI's within a dedicated portfolio. Collaborate closely with business segment teams, eCommerce and Digital Banking and Brand and Marketing as well as Digital Channel teams to ensure that eCommerce campaigns launch on time and on budget and are used to effectively deliver against business targets.
Qualifications
Type of Qualification: First Degree
Field of Study: Marketing
Experience Required
Brand & Marketing
Minimum of 5 Years experience in interpreting data to enhance marketing and communication effectiveness. Skilled in mapping client journeys, developing personas, and applying user-focused methodologies. Experienced in managing research projects, analyzing results, and using insights to guide decisions. Capable of collecting, analyzing, and visualizing data to understand user behavior across digital platforms. Adept at creating metrics to measure and evaluate marketing and communication performance. Strong understanding of digital ecosystems and platforms, with expertise in managing online engagement.
Additional Information
Behavioural Competencies:
- Adopting Practical Approaches
- Articulating Information
- Challenging Ideas
- Checking Details
- Convincing People
Technical Competencies:
- Analysing and Interpreting Information
- Client Journeys and Personas
- Conducting Research
- Digital Analytics and Reporting
- Measuring Marketing and Communication
- Platform Management
Please note: All our recruitment processes comply with the applicable local laws and regulations.
We will never ask for money or any form of payment as part of our recruitment process. If you experience this, please contact our Fraud line on +27 800222050 or [email protected]