Located in Toronto Canada, Quark Expeditions is the world leader in polar adventure travel. Since 1991, Quark has been establishing a tradition of firsts in polar travel: as the first to transit the Northeast Passage with adventure travelers; the first to take travelers to the far side of Antarctica; and the first to circumnavigate the Antarctic continent with guests. Quark is recognized for its diverse fleet of passenger vessels and offers the widest variety of polar itineraries of any other adventure company.  

Quark Expeditions is a member of Travelopia, which is the world's largest collection of specialist travel brands. Each brand is individually operated, creating unique experiences that are centered around specific destinations, passions or interests.

Quark Expeditions is seeking an experienced Salesforce & Marketing Analyst to join our marketing team. The role will be focused on optimizing and analyzing existing marketing processes, programs, and technologies. The right candidate will love data, have a hands on approach, and will have a passion and curiosity for uncovering insights and efficiency through deep data analysis. They will need to be highly collaborative, enjoy a team environment, and always be looking for new marketing opportunities that support our company’s overall growth objectives.

Responsibilities:

• Manage technical aspects of key marketing systems (Pardot & Salesforce) and the lead management processes across those systems.
• Maintain data integrity and cleansing new data.
• Maintain a clean contact database between Pardot and Salesforce.
• Establish and maintain scalable processes that ensure best practices in campaign and lead management.
• Create and maintain metrics reports on marketing and sales activities that detail their effectiveness and business impact.
• Develop appropriate Salesforce reports and dashboards.
• Analyze marketing and sales data to develop insights and make recommendations on areas for optimization.
• Evaluate new technologies and add-on applications to improve and optimize marketing team performance.

• 2+ years of hands on Salesforce Administration experience (preference will be given to candidates who have their Salesforce Administrator certification).
• Experience in email marketing (preference will be given to candidates who have Pardot experience, or have their Pardot Consultant certification).
• Strong knowledge of web analytics tools & Microsoft Excel.
• Strong attention to detail.
• The ideal candidate is someone who is a strong problem solver and someone who shows initiative.

All your information will be kept confidential according to EEO guidelines