Sandisk previews new corporate branding defined by a ‘Mindset of Motion’

Creative philosophy reflects a world of resilient data expression that moves aspirations and possibilities forward

Sandisk Corporation today previewed its new corporate branding and creative direction, signaling a bold debut of the company’s comeback launch as a standalone Flash and memory technology innovator, planned for early 2025.

Defined by a ‘Mindset of Motion’, Sandisk’s new creative direction represents a future forward philosophy where by creating paths and possibilities for people to go without limits, the company unites the current moment and their aspirations. This mindset brings people closer to their ambitions and creates a circle of collaboration for progress and future growth.

The Sandisk® wordmark represents a heritage of mobility and versatility that enables a seamless and simplified world of resilient data expression and storage. The company’s innovation keeps aspirations moving and pushes possibility forward, empowering people and businesses with data everywhere.

“Enabling people to experience the potential of their data and move forward in making aspirations real is at the heart of what we do and we were very intentional in creating a mark that embodies the spirit of this thinking," said Joel Davis, vice president of Creative, Sandisk. “Our visual brand philosophy is inspired by the future and all the diverse ways our customers consume data. Starting with a single pixel, the new Sandisk mark uses bold visual language while being rooted in the idea that progress is not an end point but a way of being.”

• Customer Operations account management, Order to Cash & Customer support, liaising with sales team managing forecast, inventory; Analyze customer’s demand and request for supply allocation to close Customer’s demand & sales Forecasts gaps. 
•  Work with sales team to bring in the right Quantity and mix of supply to support the Sales Forecast
• Validate and process orders in ERP system, daily review backlog and ensure smooth delivery & timely supply arrival into the HUBs or arrival into customer directly.
• Liaise with supply chain planning team to secure supply and manage customer backlog priority
•  Ensure Monthly & Quarterly Volume Targets are met.
•  Deal with day-to-day customer enquiry and escalate within cross functional teams to prioritize based on BU directives
•  Keep minimum WOS targets actively monitor channel inventory situation 
• Operational model optimization: understanding of incoterms, freight terms and logistical references
•  Monitor Risk of Loss lag days to avoid Revenue recognition reversal.
•  Support Customer’s EDI requirements. Link up logistics team, ERP teams to work on it.
• Work with customers to solve POS and inventory reporting issues
•  Support finance team to deal with customer credit issues
• MIS reporting – Daily, weekly, monthly backlog/shipment monitoring
•  Sales Operations account management Finance & legal support
• New customer set up; New hub set up
•  Work with cross functional team to set up POS and inventory reporting
• Cope with internal audit process for quarter end revenue recognition testing.
•  Billing corrections & disputes disposition together with finance
•  Maintain customer master accounts in lieu of the contract
• Provide operational inputs/suggestions during customer contract review

• Bachelor’s degree or above. MBA in Marketing/Operations preferable
• Min 3 years account management/order fulfillment/customer service/supply chain planning experience in the electronic industry (semiconductor, Storage, IT etc.); Experience working with large distributions is a plus.
• Excellent communication/inter-personal skills
• Good understanding of the diversified business models of storage industry and familiar with the various operational models’ behavior (e.g. direct sales, distribution, VMI, Consignment etc)
• Capable of quickly analyzing and resolving complicated business issues 
•  A result-driven team player and solution provider; Able to work under dynamic business environment with pressure.
• Excellent at Microsoft Office application (e.g. Excel) and ERP (Oracle/SAP)