Assistant Manager - PR & Marketing

  • Full-time
  • FLSA Status: Exempt
  • Division: 22700 - G&A
  • Career Areas: Marketing
  • Status: Full-Time

Job Description

Wynn Resorts is the recipient of more Forbes Travel Guide Five-Star Awards than any other independent hotel company in the world, recognized for exceptional service and innovative experiences. The PR & Marketing Assistant Manager is responsible for supporting PR and marketing efforts across all business units at Wynn and Encore Las Vegas, upholding the resort’s reputation for excellence. The ideal candidate possesses strong writing skills, is an effective communicator, and embraces teamwork.

Job Responsibilities:

  • Develop and maintain relationships with journalists across a variety of platforms including print, radio, broadcast and digital; Update and maintain current media lists.
  • Create, update and disseminate media and general marketing materials (press releases, media kits, statements, internal memorandums, etc.).
  • Work alongside the Social, Marketing, Brand, and Digital teams to execute integrated marketing and communications plans.
  • Conduct resort tours and assist in facilitating media familiarization trips.
  • Plan itineraries, secure reservations, and oversee logistics for media visits; Serve as the main point of contact from arrival to departure.
  • Maintain a comprehensive award/accolades calendar and submit applicable applications.
  • Assist with generating location agreements for on-property filmings and photo shoots; Staff onsite filming activities and events to ensure brand alignment.
  • Monitor Wynn’s media presence to ensure that published information is accurate and relevant.
  • Work closely with the Events team to plan and execute events (i.e. grand openings, pop-up concepts, and signature events including Concours and Ultimate Race Week).
  • Assist with managing vendor contracts.
  • Update media site and Wynn Las Vegas webpage with timely and relevant materials.
  • Oversee monthly media coverage reports for various business units.
  • Liaise with executives and company representatives; Create thoughtful talking points, messaging, and briefing documents for relevant media opportunities.
  • Oversee shared PR inbox and evaluate incoming media inquiries; Respond to reactive media leads in a timely manner.
  • Supervise daily media monitoring service and ensure accuracy of inclusions. 
  • When requested, represent the resort at community events; Accompany executives and company representatives to applicable activities onsite and out-of-market.
  • Collaborate with outside agencies.
  • Assist with administrative and general office management duties.
  • All other duties as assigned by the VP of Marketing & Communications and Director of PR & Marketing.

Qualifications

  • Bachelor’s degree in Advertising, Public Relations, Marketing, Communications, or a related field.
  • Minimum of 3 years of experience in a related field or an equivalent combination of education and experience.
  • Knowledge of local, regional, and national print and digital media.
  • Strong writing and verbal communication skills.
  • Must be detail-oriented, able to multitask, and possess time management skills.
  • Must be willing to work evenings and weekends as needed.
  • Must be 21 years of age or older.

Additional Information

Wynn Resorts is an equal opportunity employer committed to hiring a diverse workforce and sustaining an inclusive culture. Wynn Resorts does not discriminate on the basis of disability, veteran status or any other basis protected under federal, state or local laws.

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